10 Customer Testimonial Examples That Will Boost Your Sales

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You can automate the entire process meaning you can collect reviews on autopilot. Brands like Harry’s, a men’s shaving company, use TrustPilot to boost their trustworthiness. If a visitor is interested, they can learn more about https://forexreviewdaily.com/instaforex-reviews/ David Ortiz’s transformation before deciding whether Marucci is for them. Forms & Popups Build your lists and convert drive-by web traffic into customers. Figure out what it is you’re trying to show with this testimonial.

  • Any words of kindness can be turned into website testimonials.
  • The debate is unending, and camps forever split, on whether email Q+A’s can substitute for spoken interviews.
  • We love the simple format and that the featured people come from a pool of Ahrefs target market.
  • This testimonial has a link to a blog post that further promotes the business.
  • This is why peer review sites such as Yelp, TripAdvisor, FourSquare, GoodReads, and many other independent review sites are so popular.
  • We learn that their recruiting software lets their clients hold tight to their company values.

Instead of making the customer search for your good reviews, bring the reviews to them and prevent navigation away from your site. Anyone can write their own , so it’s important your audience knows they’re from real customers. Make sure your testimonials are written in a believable customer voice. Also provide the customers’ full name, their business’s website and logo if applicable, and photos of them using the product to add authenticity and credibility. A testimonial is an essential element of content marketing. It is used as an introduction to a company and to create context about a company’s services and relationships. Testimonials are sales tools, but more than that, they provide social proof.

They’ve taken an interesting approach by grouping types of Forex brokers by buyer concerns (wind durability, quality, size, etc.) and by celebrity praise and corporate feedback. According to the numbers, they might actually be more important to your bottom line than you think.

You could continuously tell your target audience how your products or services are the best, but it doesn’t mean you’ll convince them of it. Here’s a good example of a blog testimonial page for https://forexreviewdaily.com/ an outdoor retailer. REI uses this section of its blog to promote different benefits and uses for its products. Customers can contribute stories and readers can vote and comment on the posts.

Tip #5. Use the Right Testimonial, at the Right Time, in the Right Place

It is not possible to make a blanket statement about which will work best for which company. The best thing to do is try out different approaches to determine what is suitable for your company. Rising costs and www instaforex review increasing competitive pressure can have a negative impact on your sales. Therefore, you should regularly review your calculations and adjust your prices accordingly to remain competitive as well as economical.

The testimonial featured above is from Brian Dean, Founder at Backlinko. Backlinko is one of the biggest websites that offer SEO and backlinking services and having https://forexreviewdaily.com/ the founder as an ambassador will move many readers to give Ahrefs a try. As an outdoor clothing retailer, Stio has to establish the effectiveness of its products.

At the end of the day, if you’re an SMB, your testimonial page shouldn’t break the bank. You don’t have to build out an entirely new sector of your site to showcase your testimonials effectively. What’s even cooler is what’s included in each case study.


These are the four most essential characteristics of a great testimonial. Combined, they encourage the reader to identify with the testimonial writer. A good testimonial also helps the reader image what their lives would be like if they used your product or service. The downside is that people looking for reviews, in any industry, will be those that are shopping around. But with such high numbers of visitors, we still get a ton of goal completions by visitors who started on the https://www.tdameritrade.com/investment-products/forex-trading.html page.

Tip #2. Be Specific With Details

There is no expectation that they’ll get any information except a sales pitch. That’s why instaforex review pages get less traffic than other pages. Putting your social proof here hides it from your visitors.


When he is not writing in his favorite coffee shop, Igor spends most of his time reading, traveling, producing house music, and capturing light with his camera. He is a sucker for good coffee, Indian food, and video games. Ask customers to record a short testimonial video on their smartphone, discussing what they enjoy most about your brand. Then, showcase them to prospects at critical stages in the buyer’s journey. Most of the time, they come from a very specific slice of your customer base. All of these integrate seamlessly with your Shopify store and can help you quickly start gathering customer reviews and https://forexreviewdaily.com/instaforex-reviews/.

Testimonials Done Right: 20 Inspiring Examples

You can take reviews from Facebook, LinkedIn, TripAdvisor, Yelp, or any other relevant platform. Just be sure to give the appropriate credit by writing the site’s name in the testimonial. The best way to leverage this social proof phenomenon is through customer testimonials. You can convince potential leads to buy your products by showcasing your existing customers. Customers who have strong feelings about an item or brand can find instant relief on social media.

It also eliminates the awkwardness of “Sorry, could you repeat that? OK. Go on, Forex brokers I didn’t mean to cut you off,” that often dominates phone conversations.

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